Ben Simpson is a grazier and RCS coach based in Central Western Queensland. Together with his wife, Kim, Ben operates Thistlebank, a
An integrated cloud-based approach ensures a data-driven comprehensive insight into your business’ strengths and areas of improvement.
Since 1993, RCS has pioneered agricultural economic analysis, and our groundbreaking ProfitProbe® tool has changed the way farms operate. Now, we bring you the future of farm business management: FarmEye.
Ready to see how FarmEye can transform your agricultural business? Contact me today for a demonstration on 1800 356 004.
Nic Walker | FarmEye Analyst
Find out why FarmEye is so valuable – click the infographic icons below.
We had a great turnout for our recent webinar as we explored the latest trends and performance benchmarks in agriculture. Here’s some key takeaways.
Our Grazing Chart is a powerful decision support tool that captures your livestock, rainfall and grazing data. As a tool for land management and grazing planning, monitoring and analysing, you can view your stock numbers and grazing position. The RCS Grazing Chart simplifies the otherwise complex issue of pulling many sources of information together to estimate your position, enabling you to confidently make decisions to improve long-term productivity and profitability.
You can use this online Animal Unit Calculator to determine how many Large Stock Units (LSU) or Dry Sheep Equivalents (DSE) your animal class(es) equate to. You can then use this number to calculate your Benchmark Carrying Capacity, determine the profitability of your pastures, fill out your Grazing Chart and more.
We’ve compiled a list of common questions and their answers to provide you with quick and informative solutions. Whether you’re a new customer looking for insights or a returning visitor seeking clarity, this section is designed to address a wide range of queries.
If you can’t find the information you’re looking for, don’t hesitate to reach out to our dedicated support team for further assistance. Australia Wide Free Call 1800 356 004.
The ProfitProbe® subscription of $74.80/property/month provides instant access to live analytics that empower your decision-making process. All subscriptions are payable by credit card.
All subscriptions are payable by credit card or bank card only.
You cannot see anyone else’s data, and no one can see yours. You can only compare your results to the overall results of your industry sector or group. Your financial and production data is uploaded to a secure, independent third-party server. Access is only available to staff with adequate security clearance.
The rule of ‘you get out what you put in’ certainly applies to ProfitProbe®. It is important to enter all data as accurately as possible with the information you have at that point in time. The more effort you put into ensuring the input sheet is correct, the more meaningful your final report will be. This allows you to confidently make strategic decisions based on your ProfitProbe® results.
Benchmarking is the process of analysing your business and confidentially comparing the results to other businesses. This process allows us to assess your productivity, profitability and efficiency in running an agricultural business. The RCS ProfitProbe® software is unique in that it benchmarks your business with other production businesses and against your particular land type. Within FarmEye, the benchmarking components are still in development, so please contact us if you are interested and would like to be kept updated.
In most cases, we will be able to work with you to extract the data from your current records or bookkeeping programs. Basic records and statements like your stockbook, kill sheets, branding numbers, profit and loss and balance sheet will hold most of the information needed to complete the ProfitProbe® input.
In management accounting, we focus on what occurred during the financial year rather than just the cash movements in and out of the business. We do this because it gives a more meaningful overview of how well your business works for you and your overall position. An excellent example of where taxation accounting differs from management accounting is if you are building stock numbers. Your cashflow for that financial year will indicate a lot of money leaving the business and not show the increase in value tied up in the expanding herd, whereas management accounting would.
If you want to understand the concept of management accounting better, we’d recommend attending a Business Fundamentals Workshop or Farming & GrazingforProfit program.
Complete the form below and one of our team will be in contact to answer any questions. Alternatively, you can free call us on 1800 356 004 and speak to a team member.
Our educational newsletter full of timely content, sent direct to your inbox.
Click the Bell for the latest blogs.
Ben Simpson is a grazier and RCS coach based in Central Western Queensland. Together with his wife, Kim, Ben operates Thistlebank, a
Richard and his wife, Bernadette, run Stoneridge, a fourth-generation family grazing business near Young in South West NSW, where they raise sheep
David explains what unpaid labour really means and why it matters when calculating the true profitability of a business. He also explores the implications for cashflow, business continuity and succession when a business cannot afford the true cost of labour.
No plan survives first contact with reality—but successful businesses do. In this article, RCS Advisor David McLean explores why planning is only the first step, and how monitoring conditions and adapting decisions are essential for profitability. Discover practical insights to help you respond confidently to seasonal, market and operational challenges while keeping your business on track.
Profit doesn’t happen by accident—it comes from making deliberate decisions and regularly checking whether those decisions are delivering the results you want. In this article, RCS explores why quarterly profit planning meetings should be a priority for every farming and grazing business, and how using Cost of Production, benchmarking and focused business discussions can turn financial information into practical decisions that strengthen profitability and resilience.
Join our mailing list